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Non-Profits: Organize Volunteers and Grow Community Relationships with Email...

Early one summer morning I knelt on a bike path creating a chalk drawing or “Art on the Street” as they call it.  While far from art, chalk is an excellent artistic outlet for anyone, since it can be...

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10 Tips to Write Better Email Content Today

Originally appeared in the March 2013 edition of the Thoughtspot Newsletter. One of the hardest parts of email marketing is generating content email subscribers truly want to receive. Emails without...

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Top 10 Tips for Email Design

Email design is not as complex as it sometimes seems. Take a few of our top 10 tips for email design and shine up your email marketing today. See all of our Top 10 lists here > What tips or ideas do...

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5 Email Marketing Content Ideas for Service Providers

Many businesses struggle when it comes to generating email marketing content. We’ve written a couple posts addressing that issue (here & here).  While most content-related posts offer tips that...

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Sometimes We All Need to QTIP

One of the things that we hear often is “The Customer is always right.” Then we also hear that that’s not always true.  One of the rules of thumb you can share with your service, sales and support...

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An Email Marketing Lesson from #SXSW – Grow Your List

SXSW took place earlier this month. It is arguably the best conference for digital and interactive businesses. SXSW calls it, “most energetic, inspiring and creative event of the year,” and they are...

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Top 10 Tips for Effective Subject Lines

Subject lines can make or break the success of your email campaigns, but they are often the last item we think about. Today we cover some great tips to make your emails standout in the inbox. See all...

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Top 10 Tips to Keep Your Employees Happy

I recently asked our HR team to share some of their ideas on how they keep all of us Swifties feeling good about our jobs and contributions to the company. They gave me a great list which we narrowed...

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Starting a Small Business Is Like Training For a Triathlon

It’s daunting just thinking about competing in an Ironman triathlon.  2.4 mile swim, 112 mile bike ride, and a marathon to finish is a long day. From witnessing my wife compete, I have seen first-hand;...

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Tax Time: Last Minute Tips and Hints for a Smooth Tax Season

Monday, April 15th is drawing near and many people this time of year find themselves pulling their hair or biting their nails. Don’t let tax season get you stressed. Following these simple strategies,...

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Top 10 Tips for Cleaning Your Contact List

Spring is here and it’s time to think about a little spring cleaning on your contact list. Keeping a clean contact list helps your emails to be delivered, makes for more accurate reporting and helps...

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Top 10 Tips for Twitter Newbies #TwitterNewbies

Entering the world of Twitter can be an intimidating prospect, but it doesn’t have to be. We were all Twitter newbies ourselves not so long ago. We’ve pulled together some of the things we wish we knew...

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Important Marketing Lessons from a DIY Weekend

Last weekend, my husband and I helped some friends with some DIY remodeling projects… new counter tops, new floors, bathroom mirror and lighting upgrades, etc. They are going to put their home on the...

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Top 10 Things NOT To Say On a Customer Service Phone Call

If you or your team take calls from customers, this Top 10 List is for you! We asked our customer service team to help us pull together a list of 10 things you should avoid saying on a customer service...

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FAQ Friday: Do you have a checklist for sending email campaigns?

Why yes, yes we do. We understand that email marketing can feel complex, but it’s really a lot easier than it feels. To give you tangible evidence of your progress we have put together an Email Sending...

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Top 10 Tips for Optimizing Landing Pages

Do you use landing pages? If the answer is YES, check out our tips to make them the best they can be. If the answer is NO, you should think about using landing pages. Keep reading and learn how to...

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Top 10 Ways to Increase Sales

At a good company, everyone in the organization has sales (revenue) as their goal. Sales make companies grow! Today we share with you our top 10 ways to increase sales. . See all of our Top 10 lists...

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Interesting Small Business Stats and Facts

Happy Small Business Week! We know many of you are small business owners or employed by small businesses. We love all of our small business customers and know you are pivotal in the success of our...

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Top 10 Reasons Why We Love Small Businesses #SBW2013

We originally published this last year during small business week. It continues to be one of our top posts so we thought we’d bring it back for this year’s Small Business Week. You small business...

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7 Check Points for Mid-Year Marketing Wellness

I was poking through old posts this week and ran across this one. It is time for a mid-year marketing check-up, so I thought we’d post it again for you! Enjoy!  It’s hard to believe we are already...

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